The end of 2023 caps off another fantastic year here at ElliptiGO. It is amazing to look back on how far we have come from the hand-built prototype Brent created 18 years ago. As good of an idea as we thought it was and as good of a product as we were able to create, it was not a guarantee that ElliptiGO would still be thriving in 2023 and heading into its 15th year of operations as a business next year. Since we started taking deposits for the 8S back in 2009, we’ve overcome a lot of obstacles, enjoyed truly incredible successes and persevered through many challenging times.
ElliptiGO would not be here without two extremely important groups of people: first, our dedicated team of employees, most of whom have been with our company for more than a decade, and work tirelessly to move us forward every day; and second, our wonderful community of customers, who have supported ElliptiGO through thick and thin from the beginning, and have made innumerable contributions to our success. What we have accomplished together in creating the elliptical bike industry and building this company is something all of us should be proud of.
We just received the photo to the right this week and I think it captures the spirit of ElliptiGO. There’s something about riding an ElliptiGO that brings a smile to your face. We don’t ever want to lose sight of that feature.
Looking forward to 2024 and beyond, I could not be more enthusiastic about ElliptiGO’s future. We have completely revamped our test ride system to do a much better job of enabling our customers to help people in their communities experience the ElliptiGO. If you’d like to learn more about that and see how you can get involved, please check out our Enthusiast Program. We think this new approach to test rides is going to make experiencing our bikes much more convenient and fun.
In addition, just over a year ago, we launched a completely new product called the GiBoard. We believe it is the best balance training tool on the market and its success in 2023 has generated a tremendous amount of energy here at ElliptiGO. More importantly, adding the GiBoard has given us another way to help people around the world perform their best for as long as possible. That’s why we come to work every day – to accomplish that mission.
Thank you for being a part of this journey with us. All of us here are honored to have the privilege of supporting the best community of customers and athletes we could have ever hoped for. We are committed to our customers, our company, and our mission. I hope that 15 years from now all of us will be looking back on the first 30 years of ElliptiGO and feel proud of the contributions we made to improving the health of our society.
Have a wonderful holiday season and a joyous New Year!